Public Relations

We are your publicity, public relations and communications specialists. 

We love creating media campaigns worthy of national coverage. Sticks & Stones PR are industry leaders in media and public relations. Let us dig into your organisation to find your niche media angles that will boost your profile and your bottom line. We’re happy to brainstorm ideas to get you PR ready - check out the Hour Of Power below. 

PR Campaigns

Public relations and media relations is often journalism in reverse. We need to re-engineer your desired outcome to bring together all the elements that will create that compelling story the media can’t wait to publish. 

At Sticks & Stones PR this is our true passion. We love the buzz of securing a media story as much as the client AND the journalist. We work together as a team, delivering everything from a media release or Video News Release to photography, video content and vital case studies.

In 2024 a VNR or Video News Release is a media must have. You own the vision so we can also help you create a mini story (with no copyright) you can use in your advertising.

Get In Touch

  • We can help you pitch your ideas for stories, TV shows, media events including national television opportunities and podcasts.

    We have Australia-wide contacts across media and public relations to help you bring your plans to life.

  • We are also honest and upfront – we won’t sugar coat your chances and sit back on a retainer. We are happy to work with you to find the right elements but equally can give you feedback on what you need to do to secure media coverage, saving you time and money.

  • Sticks & Stones PR is a boutique agency, meaning every project has a senior PR professional running the account. Get in touch to find out what it is like working with industry leaders who know what they are doing.

 
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  • Startups – new businesses, new products, industry initiatives

  • Consumer products – product launches, brand relaunch, new innovations 

  • Legal services – plaintiff law, employment law, superannuation, family law

  • Community Services – promotion of events, branch openings

  • Health Services – specific health issues eg. diabetes, indigenous health + service awareness

  • Health Promotion – campaigns to encourage health actions including COVID vaccinations

  • Finance – budgeting, advice, financial literacy campaigns

  • Education – research promotion in university and secondary schools

  • Lifestyle public relations – beauty/health products 

  • Military/Veterans – case studies, topical commentary 

  • Charity organisations and Not-For-Profit

  • Indigenous campaigns

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Hour of Power

Our exclusive PR masterclass sessions with Sticks & Stones PR directors award-winning former journalist Jo Stone and senior reporter/presenter Paul Stone. Let’s brainstorm your business: spend an intensive hour with Jo or Paul to brainstorm anything publicity, PR or media related to your business. Use the hour however you want! 

Find out what you would need to do to create a media buzz about your business, how to pitch your idea to a journalist and discover what they will want from you. We can brainstorm ideas for media stories or work on a basic PR strategy for your business. As experienced journalists Jo and Paul can help you nail your business copy! Let’s sit together and write some effective LinkedIn or social media posts. We can work as a team in the hour to help you “tweak” your pre-prepared media release. Only 4 spots available each month - $250 plus GST per session. (NB: We invoice in advance as there is a lot of prep work involved)

Testimonials

  • Stuart Gordon, Western QLD Primary Health Network

    Fantastic team who bring an insightful contemporary lens to making your Coms strategy effective. Paul and Jo are highly professional outfit that brings a depth of experience as well as Communication savy to your organisations strategy. Across general media, preparing major PR campaigns, supporting rapid Coms response in crisis or supporting additional capacity to Management and Board, the passion for the bush is obvious and adds to the authenticity in engagement and production. Good people, good product, good business sense to get your hands on Sticks and Stones.

  • Kelly Nikolakopoulos, Sport Star Academy Founder

    We engaged Sticks and Stones PR to increase our brand visibility nationally in the lead up to the 2018 FIFA World Cup. Working with Jo totally exceeded my expectations. Through Jo and her awesome work, we were able to secure a national morning show segment including six live crosses from our support office.

  • Liz Drew, ACU, Communications Lead

    Jo has an absolute ‘nose for news’ and offers brilliantly creative solutions to those seemingly impossible situations.

    She is a pleasure to work with and really understands the media.